New hair care products

New hair care products: the latest hair trends to discover

The world of hair care is constantly evolving to meet the needs of all hair types. New formulas, innovative ingredients, advanced hair technologies or routines inspired by professional salons: new hair care products enhance the beauty and quality of the hair fiber while offering an ever more pleasant sensorial experience. Discover the latest innovations from the world's leading professional brands, and find out which new products will soon be essential parts of your hair routine.

The best new hair care products on the market

Arganicare Keratin Shampoo

This shampoo with keratin, hair's essential protein, provides a protective coating for every hair fiber. It preserves the hair cuticle against breakage, and prevents and treats split ends. To be complemented with the rest of the brand's care products.

Shampoo Resistance with Creatine, Kerastase

This shampoo from the Resistance range has a dual repairing and stimulating action on the scalp. It features Créatine R® technology, which combines two ingredients for optimal effect: creatine and ceramide. The first ingredient is known for strengthening the fiber's internal structure. The second is a lipid naturally present in the hair cuticle that smoothes and protects the hair fiber in a lasting way.

SteamPod 4, L'Oréal Professionnel

SteamPod 4 is a professional steam straightener-curler for infinite looks. This latest innovation, even more powerful than previous products, adapts to all hair types. Steampod 4 brings all your styling desires to life: sleek, wavy, brushed effect or curly.

FAQ spéciale nouveautés soins cheveux

How to integrate a new product into your hair care routine

into your hair routine

The ideal way is to gradually introduce the new product into your hair routine so you can observe the results on your hair. A mask, serum or oil can easily complement a shampoo and conditioner already adapted to your hair type.

What are the new hair care formulas?

The trend is towards star ingredients: plants, keratin... The new formulas rely heavily on a central ingredient for in-depth action, rather than a long composition that aims to provide an overall rendering. The new treatments are more targeted, more effective. It's now normal to have a product for each type of concern in your hair routine.

What are the new hair care brands?

Recognized hair care brands now come from all over the world: South Korea, Brazil, many popular brands are emerging and exporting. Find out what's new from Madara, a Latvian brand, Kevin Murphy, an expert hairdresser from Australia, or Shu Uemura's premium skincare products, with their traditional Japanese inspiration.

Are new hair care products more effective?

Hair care innovations generally seek to improve the efficacy of existing treatments through new active ingredients or more advanced technologies. However, effectiveness also depends on hair type, regularity of use and whether the product suits your needs.

Your new hair care products at the best price on MyOrigines

On MyOrigines, discover the latest hair care products at the best price. Innovative shampoos, repairing masks, protective serums, nourishing oils and expert treatments: our selection brings together the latest hair care products from leading brands to help you care for your hair with the latest innovations on the market. Discover also our other special hair categories: bestsellers, styling tools and products byhair type.