[SCIENTIFIC DISCOVERY]
Wash after wash, the metal present in water penetrates the fiber....
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[SCIENTIFIC DISCOVERY]
Wash after wash, the metal present in water penetrates the fiber. This is one of the major causes of hair breakage. But did you know that porous hair has a higher risk of breakage because it absorbs 2x as much water, and therefore metal? Daily aggressions such as chemical treatments, heating appliances or UV rays multiply micro-cracks on the hair surface and hollow out cavities in the cortex. This makes hair even more porous, absorbing excessive amounts of water and therefore metal, leading to higher risks of hair breakage.
[SCIENTIFIC INNOVATION]
Anti-porosity* technology treats hair when it's most vulnerable to water: before shampooing. It is concentrated with 2% Glicofiller, an active ingredient with dual action on the surface and in the cortex, to prevent excessive absorption of water containing metal:
- On the surface: coats the fiber & fills 1 million micro-cracks, in 1 minute*.
- Inside the fiber: penetrates deeply & fills all the way to the cortex.
This new pre-shampoo is part of the range Metal Detox a complete anti-metal protocol to prevent breakage and colour fading &
[COMBLES 1 MILLION MICRO-BREAKAGES, IN 1 MINUTE]
Fiber is less porous*, 25x stronger, with -96% breakage in 1 use**.
Hair is intensely moisturized: 72 hours of hydration, softness and suppleness**.
Instantly plumped, hair is fuller and visibly healthier.
[INSTANT DETANGLING]
Instant, effective detangling for all hair types.
Prepares hair before washing and facilitates the use of shampoo.
[FORMULE PROFESSIONNELLE]
- Light, concentrated gel texture that penetrates instantly and deeply into the fiber. Instant action, no downtime. Sulfate-free*****.
- An parfum addictive with a unique Tech signature, thanks to distinctive citrus notes combined with musky wood notes.
- For optimal results, apply to wet hair, then layer with shampoo Metal Detox Rinse. Follow with mask and oil. By directly superimposing the shampoo, you eliminate one rinsing step compared to a classic pre-shampoo, which limits water consumption.
[FITS ALL HAIR TYPES]
For all hair textures, colored, damaged, sensitized, bleached and natural hair.
[ASK FOR PROTOCOL METAL DETOX IN THE SALON]
On your next visit to the salon, ask for the protocol Metal Detox concentrated in glicoamine to prevent hair breakage & for -99% hair breakage*** and 100% long-lasting color fidelity****. The range Metal Detox was co-developed with expert hairdressers. @sebastiancolorist, @washingtonnunnes, @lucasdioslo & @charlotte_catherin.
*Instrumental test after 10 applications of pre-shampoo + shampoo + mask + oil Metal Detox
**Instrumental tests.
***Instrumental test after application of pre-shampoo + shampoo + mask Metal Detox ****Optimization of color absorption. Instrumental test on pre-shampoo + salon technical protocol + shampoo + mask Metal Detox
*****Free of sulfated surfactants.
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